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How to Use WhatsApp Business on Your Mac Desktop to Engage Your Audience


WhatsApp Business Desktop Download Mac




WhatsApp is one of the most popular messaging apps in the world, with over 2 billion users. It allows you to send text, voice, video, and media messages to your contacts for free. But did you know that there is also a version of WhatsApp for businesses?


WhatsApp Business is a free-to-download app that is designed for small businesses to communicate with their customers, showcase their products and services, and automate their messages. It has some features and benefits that are not available in the regular WhatsApp app. In this article, we will explain what WhatsApp Business is, how it differs from WhatsApp, how to download and install it on your Mac, and how to use it effectively.




whatsapp business desktop download mac



What is WhatsApp Business and how is it different from WhatsApp?




WhatsApp Business is a version of WhatsApp that is meant for business owners to connect with their customers, provide customer support, and promote their brand. It was launched in 2018 as a separate app from WhatsApp, but it works similarly to the original app. You can use both apps on your phone as long as they are linked to different phone numbers.


The main difference between WhatsApp and WhatsApp Business is that WhatsApp Business allows you to create a business profile with your business name, logo, description, location, contact information, website, and catalog. You can also verify your business account with a green checkmark badge to show that you are a legitimate business.


WhatsApp Business features and benefits




Some of the features and benefits of WhatsApp Business are:


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download and install the latest version of the WhatsApp Business Desktop App on your Mac computer.


  • Business profile: You can create a profile with your business name, logo, description, location, contact information, website, and catalog. This helps customers to find out more about your business and what you offer.



  • Catalog: You can create a catalog to display your products and services with images, prices, and descriptions. Customers can browse your catalog and place orders directly from the app.



  • Quick replies: You can save and reuse frequently sent messages to answer common questions. This saves you time and improves your response speed.



  • Automated messages: You can set up greeting messages to welcome new customers or introduce your business. You can also set up away messages to inform customers when you are not available or out of office.



  • Labels: You can organize your contacts or chats with labels for easy filtering and searching. For example, you can label your chats as new customers, pending orders, paid orders, etc.



  • Message statistics: You can access metrics such as how many messages were sent, delivered, and read. This helps you to measure your performance and improve your communication strategy.



  • Interactive messages: You can send messages with buttons that allow customers to take actions such as visiting your website, calling your number, or making a purchase.



The benefits of using WhatsApp Business are that you can:


  • Reach more customers: You can leverage the popularity and convenience of WhatsApp to reach more potential customers who prefer to communicate via messaging apps.



  • Increase customer satisfaction: You can provide fast, personal, and convenient customer service that meets the expectations of today's consumers.



  • Build customer loyalty: You can create long-lasting customer relationships by engaging them with relevant content, offers, and updates.



  • Boost sales: You can showcase your products and services in an attractive way and make it easy for customers to place orders and make payments.



How to download and install WhatsApp Business on Mac




If you want to use WhatsApp Business on your Mac computer, you have two options: using the web version or using the desktop app. Here are the steps for both methods:


Using the web version




  • Go to



  • Open your WhatsApp Business app on your phoneTap on the menu icon (three dots) and select WhatsApp Web



  • Scan the QR code on the web page with your phone



  • You will see your WhatsApp Business account on your Mac browser



Using the desktop app




  • Go to



  • Click on Download for Mac OS X 10.10 and higher



  • Open the downloaded file and drag WhatsApp Business to the Applications folder



  • Open WhatsApp Business from the Applications folder or the Launchpad



  • Open your WhatsApp Business app on your phone



  • Tap on the menu icon (three dots) and select WhatsApp Web



  • Scan the QR code on the desktop app with your phone



  • You will see your WhatsApp Business account on your Mac app



How to use WhatsApp Business on Mac




Once you have accessed your WhatsApp Business account on your Mac, you can use it to communicate with your customers, manage your profile and catalog, and access your settings. Here are some tips on how to use WhatsApp Business on Mac:


Communicate with your customers




You can send and receive messages, voice notes, images, videos, documents, and contacts with your customers. You can also make voice and video calls with them. To start a new chat, click on the new chat icon (pencil) and select a contact or enter a phone number. To start a new call, click on the new call icon (phone) and select a contact or enter a phone number.


You can also use quick replies, automated messages, and labels to improve your communication efficiency. To use quick replies, type "/" and select a saved message from the list. To set up automated messages, click on the menu icon (three dots) and select Settings > Business Tools > Greeting Message or Away Message. To use labels, right-click on a chat or contact and select Add Label or Edit Labels.


Manage your profile and catalog




You can edit your business profile and catalog from your Mac. To edit your profile, click on the menu icon (three dots) and select Settings > Business Tools > Business Profile. You can change your business name, logo, description, location, contact information, website, and hours of operation.


To edit your catalog, click on the menu icon (three dots) and select Settings > Business Tools > Catalog. You can add, edit, or delete products or services with images, prices, and descriptions. You can also share your catalog with customers by clicking on the attachment icon (paperclip) and selecting Catalog.


Access your settings




You can access various settings from your Mac to customize your WhatsApp Business experience. To access your settings, click on the menu icon (three dots) and select Settings. You can change your notification preferences, chat wallpaper, blocked contacts, message statistics, interactive messages, and more.


Conclusion




WhatsApp Business is a great tool for small businesses to communicate with their customers, showcase their products and services, and automate their messages. It has some features and benefits that are not available in the regular WhatsApp app. You can download and install WhatsApp Business on your Mac using either the web version or the desktop app. You can also use it to send and receive messages, manage your profile and catalog, and access your settings.


FAQs




Q: Can I use WhatsApp Business and WhatsApp on


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